# Virtual try-on launched on ChatGPT, expanding AI-powered shopping tools.

By **Jenny Huang Goodman MPA MSc MHSA, Principal** — The Stash Edge, Hako Shikin LLC.
Published 2026-10-10.

Canonical: https://www.pops4.com/stash/articles/chatgpt-openai-2026-10-10t15-5
Subject: ChatGPT (OpenAI)
Tags: ai, virtual try-on, chatgpt, apparel, discovery

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OpenAI announced a virtual try-on feature on ChatGPT, allowing shoppers to use generative AI to visualize products before purchase — a capability that moves product discovery and trial simulation into conversational AI.

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## Publisher

**Hako Shikin LLC** — Virginia Beach, Virginia. Founded 1997. ASI 217876 · DUNS 18-204-6339.
Principal and author: **Jenny Huang Goodman MPA MSc MHSA**.

- Author: https://www.huanggoodman.com/about
- LLM context: https://www.pops4.com/stash/llms.txt
- MCP endpoint, for AI agents: https://mcp.pops4.com/mcp
- Client dashboard: https://dashboard.pops4.com/
- Catalogue: 70,000+ products, 200+ brands