# Supplement brand's brand platform and owned data drove $3.8B acquisition.

By **Jenny Huang Goodman MPA MSc MHSA, Principal** — The Stash Edge, Hako Shikin LLC.
Published 2026-09-30.

Canonical: https://www.pops4.com/stash/articles/thorne-acquired-by-pg-for-38b-2026-09-30t21-6
Subject: Thorne (acquired by P&G for $3.8B)
Tags: brand-platform, owned-media, exit-strategy, customer-relationships, dtc

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## Publisher

**Hako Shikin LLC** — Virginia Beach, Virginia. Founded 1997. ASI 217876 · DUNS 18-204-6339.
Principal and author: **Jenny Huang Goodman MPA MSc MHSA**.

- Author: https://www.huanggoodman.com/about
- LLM context: https://www.pops4.com/stash/llms.txt
- MCP endpoint, for AI agents: https://mcp.pops4.com/mcp
- Client dashboard: https://dashboard.pops4.com/
- Catalogue: 70,000+ products, 200+ brands